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8.3. Reading Improvement

Assignment 1. Read the following abstract from The Cultural Imperative by R.D.Lewis. Then write a similar passage on how you see the Belarusians (the Belarusians through Belarusian Eyes) outlining the main points: Values and Core Beliefs, Communication, Social and Business Behavior, Other (at your discretion).

The English and the French

The English through English Eyes

Values and Core Beliefs. The English are a calm, reasonable people who believe in fair play, good manners, old traditions, the monarchy, cricket, soccer, rugby, tennis, and the Church of England. Fond of dogs, cats, horses, sheepdog trials, queuing, and garden parties, we are casual and laid-back, can laugh at ourselves, and are occasionally eccentric. We support underdogs and have kind hearts that are concealed by a reluctance to appear emotional. We are reliable in a crisis, maintaining a "stiff upper lip." We admire reserve and conservatism and are occasionally vague. We often think laterally and are frequently inventive.

Communication. When communicating with others, the golden rule is "Do not rock the boat." Boasting is taboo; understatement and modesty show good form. Being too frank or brutally honest is not always appropriate. Humor, stalling, even a sprinkling of white lies emphasize diplomacy at the expense of truth. Coded speech is a good way to convey feelings without revealing criticism, anger, disappointment, or even approval too directly. We are good listeners and like to offer useful feedback and debate.

Social and Business Behavior. The English invented Good Manners, which peaked during the reign of Queen Victoria. We avoid voicing strong opinions and prefer to influence events through behind-the-scenes connections.

Initial formality at business meetings soon gives way to informality and first names. Humor and storytelling are necessary ingredients in business. As managers we are diplomatic, tactful, laid-back, casual, reasonable, helpful, willing to compromise, and inventive. We conduct business with grace, style, wit, eloquence, and self-possession. We regard meetings as occasions to seek agreement rather than to issue instructions.

Other. Punctuality is admired, but one needn't arrive on the dot. Distance of comfort is 1.2 meters. The continuing polarization of society constitutes an English "cultural black hole" (see chapter 6).

The English through French Eyes

Values and Core Beliefs. The English are a rather closed, undemonstrative lot who believe they have a monopoly on impartiality and good manners. They are somewhat old-fashioned and cling to old traditions like the monarchy, cricket, croquet, country dancing, and "five o'clock tea." They are slow to modernize and in the last twenty years have fallen behind the French in technology. They are reluctant members of the European Union and may one day be thrown out. Their famous quality of reserve often leads them to be obtuse in international exchanges. They are obstinate and often very cool with Latins in general, the French in particular. They have shared a lot of history with France, but they don't seem to have learned much from it. They lack panache.

Communication. Unlike the French, who are direct and precise communicators, the English are woolly, unclear, and often devious. They think slowly and reply to our questions with phrases such as "I'll have to think about it," "It's a moot point," or "I'm not quite with you on that one." They rarely say what they mean (and often say the opposite of what they mean). They are condescending toward French people and tell us funny stories to distract us. They avoid precision or commitment.

Social and Business Behavior. The English are much less formal than we French, often wanting to use first names much earlier than we do. They become familiar too soon and lack respect for our position. They think they dress well, but we know better. They pride themselves on their table manners but hold a fork the wrong way up and think we are uncivilized when we (sensibly) wipe gravy off a plate with a piece of bread.

They want to follow agendas strictly and dislike discussing important points that we want to revisit. They say things like "That was settled earlier." They like to appear laid-back during business meetings but often fail to give adequate attention to important matters. They pretend business is a kind of game that can be won by excelling at humor. They are always trying to pin us down ("Could we please write down what we have agreed upon?") when we obviously wish to discuss vital issues further.

Other. The British stand well away from interlocutors and seem uncomfortable when Latins get close to them. They shake hands less than we do. They like frequent "tea breaks."

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