- •А кадемия управления при Президенте Республики Беларусь
- •Система открытого образования
- •Business english Курс лекций
- •Is she talking? 8
- •1. Starting to trade 151
- •2. The marketing mix 166
- •The Future: will
- •I/you/he/she/it/we/they will go (I’ll. He’ll, they’ll go)
- •Past Simple Tense
- •Positive (regular verbs)
- •Present Perfect Tense
- •Question Have you done it yet? Where have you been?
- •Review of time expressions
- •Word study Putting Nouns Together
- •Summary
- •The president
- •For discussion
- •The future perfect
- •More about auxiliary verbs
- •Word study
- •Two More Ways to Put Nouns Together
- •Company structure
- •Application for a job
- •74 Dockside Manchester m15 7bj 8 March 2000
- •Utility chiefs top executive pay increases
- •Unit II
- •Types of companies
- •Text № 1
- •Types of companies
- •Investing in a limited company
- •Summary of modal verbs
- •Modals with more than one meaning
- •You mustn’t vs. You don’t have to
- •Other uses of “will” and “would”
- •Degrees of probability
- •Exercise 15. Which is the closest in meaning?
- •The passive with modals
- •The indirect passive
- •Share capital
- •Companies
- •Must have and might have
- •Present Past
- •Could have and should have
- •Present
- •Types of business units
- •Unit III starting a business
- •Participles
- •A real estate purchase
- •Another use for participles
- •Participles
- •The problem of cash flow
- •Exchange rates cause budgeting problems
- •The flow of funds
- •Read and give the summary of the newspaper articles.
- •1. Greenalls refocuses spending By Dominic Walsh
- •2. Mandelson wants uk "digital leader" By Raymond Snoddy, Media Editor
- •3. Paget departs from telspec By Chris Ayres
- •4. Tlg succumbs to 353 million pounds wassall bid By Paul Durman
- •5. Progress hope at pilkington By Paul Durman
- •Unit IV management
- •What is management?
- •1.1. Read and translate the text.
- •1.2. Put 5 questions to part 1 of the text the answers to which are marked by •
- •1.3.. Answer the following questions:
- •1.4. Try to remember 5 main duties of managers.
- •2.1.. Read the notes of the lecture about management. Write out new words. Translate the text.
- •2.2.. Discuss:
- •3.1. Read text ¹ 3. Complete the sentences, finding them in the text:
- •3.2. Discuss:
- •4.1. Read text ¹ 4 about managers’ skills. There are 9 of them mentioned. Make the list of them and discuss the following:
- •Gerunds
- •The infinitive Positive Infinitive Negative Infinitive
- •Conditionals First conditional
- •Second conditional
- •Third conditional
- •The conditional
- •Texts for reading Holding Meetings
- •1. Put a tick or a cross in the box after each statement to show whether you think it is correct or not:
- •London borough Spring Personnel. Legal pa £25,000
- •Relative clauses
- •Miss Johnson is a secretary I work with.*
- •More examples of relative clauses
- •Of which vs. Whose
- •Past participles used as adjectives
- •Relative clauses with prepositions
- •Relative clauses with deletions
- •Conjunctions and related phrases
- •Agreement of tenses
- •Reported speech: agreement of tenses
- •Direct Reported
- •Reported questions
- •Interrogative noun clauses Who’s That Man?
- •Didn’t he apologize for _______?
- •Do you know _______?
- •Text ¹ 2 Market Study
- •Questions about the story
- •For discussion
- •Texts for reading and discussion
- •1. Starting to trade
- •Marketing Defining marketing
- •2. The centrality of marketing
- •1D Comprehension
- •Product policy
- •1A Discussion
- •1A Reading
- •3. Products and brands
- •4. It pays to advertise
- •It pays to advertise
- •2. The marketing mix
- •The role of advertising
- •Does the fact that it pays to advertise seem obvious to you? Explain your answer.
- •Figure 1.1.: gross margin
- •Paragraph 3: aura
- •3. Users of both competitive brands and of our product.
- •Born in 1946, we offer 52 years of experience
- •Unit VI business communication
- •Higher management
- •Rules of Writing
- •Increase your vocabulary
- •Means of communication
- •4 Abilities
- •5 Experience
- •Increase your vocabulary
- •Writing
- •Text 6 designing a sales letter
- •Manufactures of Quality Office Equipment since 1940
- •The layout of a business letter
- •23 Nelson Square
- •Velkotex Ltd
- •Prefixes of negation
- •Indicative Subjunctive
- •Verbs used with the subjunctive
- •Indicative vs subjunctive
- •Indicative Subjunctive
- •Infinitives with “seem” and “appear”
- •By Russsell Hotten
- •Sources
- •Козлова Любовь Константиновна Business English
- •220007, Г. Минск, ул. Московская, 17.
Application for a job
Read and understand the given advertisements.
What specialists do companies want to recruite in each of them? What are their duties to be?
Read the application letter.
Write an application for an imaginary job you would like to have.
Busy freight forwarder needs PERSON Friday. Duties to include typing, photocopying, filing and answering phone. Ring 061-8537272. |
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CUSTOMS CLERK required. Experience and good knowledge of customs procedures essential. Good salary. Write to Transworld Freight plc, 74 Dockside, Manchester M157BJ. |
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Our freight forwarding business is expanding and we need an experienced Airfreight Clerk to handle our growing airfreight business. Call 8537272. |
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SECRETARY WANTED. Can you type, take shorthand and use a PMBS switchboard? Can you organise a small friendly office? Then ring 061-8537272. We have a job for you. |
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JUNIOR ACCOUNTS CLERK needed to handle customer accounts in freight forwarders. Good pay. Ring 061-8537272. |
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TRANSWORLD FREIGHT requires EXPORT MANAGER to fill new position and control the export side of our business. Write for an application form to Mr G.Davis (Asst Mngr), Transworld Freight plc, 74 Dockside, Manchester M15 7BJ. |
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Senior Accounts Clerk to be in charge of accounts dept in Manchester branch of freight forwarders. Contact Transworld Freight plc, 74 Dockside, Manchester M15 7BJ Tel:061-8537272. |
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30 Empire Drive
Manchester M6 2PQ
Mr Graham Davis
Assistant Manager
Transworld Freight plc
74 Dockside Manchester m15 7bj 8 March 2000
Dear Mr Davis
I saw your advertisement for an Export Manager in the Daily Herald of 7 March and I would like to apply for the position.
I would be grateful if you could send me an application form and further information about the salary and working conditions.
I look forward to hearing from you in the near future.
Your sincerely
Geoffrey Andrews (Mr)
Read the newspaper article. Give its summary.
Utility chiefs top executive pay increases
By Gavin Lumsden
Bosses of utility companies remain the fattest of fat cats, getting salary increases this year of almost double the rate awards to chief executives in other sectors, according to a comprehensive new survey of pay in the UK.
The latest Inbucon UK Survey of Salaries and Benefits shows that chief executives of utilities received a median pay rise of 11.9 per cent in 1997-1998, compared with the 6.1 per cent increase awarded in other industries.
Rival chief executives did not have too much to complain about, however. Their median rate of increase was well ahead of the average Briton working in the private sector whose pay rose just 4.5 per cent in the 12 months to July. Still, this was up to twice the rise imposed on some workers in the public sector.
The average chief executive in the UK earns 131,182 pounds. However, at companies worth more than 1 billion pounds the average salary rises to 324,689 pounds.
Despite their notoriety, directors and managers at utility companies do not come out on top of an analysis of actual pay. Executives in financial services companies got nearly 25 per cent more than the average executive, beating utility bigwigs into second place who earned 12 per cent more.
The latest figures will doubtless provide the Government with more ammunition when calling for pay restraint in general. The pay increases were more than enough to cover the cost of living as measured by retail prices index which rose by 3.5 per cent during the period covered by the survey.
However, it is in the board room and at senior management level where the Government will want to take control. The Inbucon survey makes particularly interesting reading in light of the assault by John Edmonds, president of the Trade Union Congress, on the “greedy bastards” in control of some of the UK’s top companies.
The survey reveals a limited attempt by companies to curb the cost of remunerating their most senior employees. The number of executives actually receiving cash bonuses rose from 55 per cent to 65 per cent in 1998.