- •Дніпропетровськ нМетАу 2011
- •Code of conduct. Welcome to our company. Meetings and greetings.
- •4. Read the following conversations. Are the situations formal or informal?
- •5. Role play. Practice making introductions. Introduce:
- •7. Write your own business card.
- •10. Complete these sentences about yourself.
- •Company Structures.
- •12. How many executive managers and divisions does this organization have?
- •14. Ask your partner the questions below.
- •15. Read the article and discuss the questions. Fearless Telephone Talk.
- •16. Role play.
- •Unit 2
- •1. Speaking. Discuss this and present your opinions.
- •Fairs and Exhibitions
- •2. Comprehention check up. Summarize the information in the text:
- •3. Role – play
- •4. Role – play
- •5. Speaking and Writing.
- •6. Writing
- •7. Read the text and fill the gaps in with prepositions and linking words from the box about the text. (Note: ’X 3’ and ‘X 4’ mean that the presentation will need to be used three or four times).
- •International exhibition of oil and gas in Bacardia
- •8. Speaking
- •One Man`s Meet is Another Man`s Poison
- •Unit 3 Changing jobs.
- •1. Read the advertisement and answer the questions as quickly as possible.
- •3. Vocabulary
- •4. Writing
- •5. Writing
- •Writing Business Letters
- •Business letter format.
- •Internal memorandum
- •7. Speaking
- •Writing a cv (or a resume)
- •10. Writing
- •Interviewing and being interviewed
- •11. Complete the paragraph using the text.
- •Unit 4 Marketing
- •1. Comprehension Questions
- •2. Choose the necessary word and put it in the sentence.
- •Wholesaling
- •3. Comprehension Questions
- •4. Choose the necessary word and put it in the sentence.
- •Dialogue
- •Retailing
- •5. Comprehension Questions
- •6. Vocabulary Practice
- •Advertising
- •1. The following sentences are from the text below. Read the sentences and decide where they fit in the text.
- •Import and export
- •2. Vocabulary development
- •3. Comprehension questions.
- •4. Read the text about marketing plan, the part of which sales and distribution are. Give a short summary. Sales and Distribution Plan
- •Outline the distribution methods to be used.
- •2) Outline the transaction process between your business and your customers.
- •3) If it's applicable to your business, outline your sales strategy.
- •5. Study the following definition in order to find the corresponding variant.
- •6. Find the appropriate equivalent for the given words and word-combinations.
- •7. Find words in the text which have a similar meaning to the words and expressions listed below.
- •8. Underline the correct preposition.
- •Unit 6 Types of Banks
- •1. Speaking
- •2. Find words or word combinations in the text that mean the following:
- •Appendix letters and faxes
- •Telefax transmission
- •Useful verbs (in context)
- •Національна металургійна академія України
- •49600, М. Дніпропетровськ-5, пр. Гагаріна, 4
Internal memorandum
To: Joy Gilbert (Personal Officer) From: Alan Green (Personal Manager) Date: 24 June Re: Marketing Manager (South America) |
When you look at the applications for the Marketing Manager job we advertised this week, please can you make notes on these questions:
1) Where do they live? (We need someone local) 2) How old are they? (Sorry, but I don’t want anyone over forty). 3) Do they have the right sort of work experience? 4) What does their wife or husband do? (Can they move quickly?) 5) Why do they want to change job? 6) What are they like, in your opinion?
We’ll look at the applicants together tomorrow. |
7. Speaking
You are Joy Gilbert, Personal Officer of AVRC. Read the Luis’s letter of application and answer the questions in your manager’s memo.
Luis Antonio de Oliveira 53, rua Maria Angelica 22464 Rio de Janeiro Brazil Joy Gilbert A V R С P.O. Box 2435 London W1AA 6WW
Attn: Joy Gilbert 22 June 199x
Ref. Advertisement Sunday Times
Dear Ms Gilbert,
I am writing in response to your advertisement for a Marketing Manager in last week’s Sunday Times. I am 39 years old, Brazilian, with a medical degree from the University of Sao Paolo, and an MBA from the University of California, Los Angeles. I qualified a medical doctor in 1982 and graduated from U.C.L.A. in 1988. I speak fluent English and Portuguese, and have a good knowledge of Spanish. I have worked for Medilab here in Rio since 1992. I am in charge of clinical trials for new antibiotics. I have experience of the pharmaceutical industry with Schering Plough, where I spent two years, and Merck (eighteen months). Before I started my two-year MBA course (1986-1988), I worked in Peru for medical charity. I am keen to find a position which combines my experience of marketing and medicine, and I would particularly like to work with an international company. I got married in 1991 and we now have two children, but we are happy to move overseas. My wife works as a nurse, so she can move easily. I am hard-working, independent, and enjoy a challenge. I can provide full references if necessary. Please find enclosed my resume.
Yours truly Luis Antonio de Oliveira Luis Antonio de Oliveira
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8.Writing: Write a letter of application. You do not need to be truthful in this letter of application, but may use your imagination.
Writing a cv (or a resume)
A resume or Curriculum Vitae (CV) is a detailed record of personal accomplishments. It presents briefly what the person has achieved in education, job experience, special honors, publications, and includes professional activities (such as conferences attended), personal information, and perhaps even outstanding achievements in the person’s area of special interests or hobbies. A CV may be short – no more than two pages, but preferably one (then it is often called a resume). It may be long – up to 20 pages and even more – and then it is always called a CV. A CV begins with personal details (name, date of birth, marital status, and contact information). Sometimes after that career objectives are written and time of availability is noted (i.e., when the applicant can start the new job). Next, the person may describe his/her education and work (or professional experience.). In this section everything is usually written in reverse chronological order: the last educational institution you attended or the last place you were employed are indicated first, while your first educational institution or your first place of employment are listed last. The information about education should include degrees held, honors received, and qualifications gained. Employment information should describe responsibilities and make clear what professional skills you have, including specific responsibilities. The employment information may be followed by information on other skills, such as computer skills or fluency in a foreign language. The next item is information about your interests and hobbies. It gives your perspective employers some idea of your intellectual scope and physical fitness (if you included sport interests).
At the end, references are usually cited.
An example of CV can be seen lower.
RESUME Personal Details: Name: Kamil Ashugara Date of birth: April 1, 1980 Citizenship (Nationality): Bacardia Marital status: Married, one child (daughter) Address: 15 King Geprg St., Lucia 45325 Bacardia Telephone: 8030-333-3333 E-mail: ashugara@bac.com Available: April 1, 2000 Career objective: Full-time position as an accountant with a large commercial firm
Professional experience: 2002 to present Lucia Enterprises Ltd. Part-time accountant. Responsible for doing accounting jobs for the company and its small business clients. Summer 2000 and 2001 Two-month training period with Lucia Enterprises Ltd. Trainee accountant. 1999 (January-December) Shop assistant at the Lucia University bookstore.
Education: 2003-2004 Advanced training program in using computers for accounting purposes. Certificate from Lucia Computer Skills Training Centre. 1997-2002 Lucia University. MBA in Finance and Accounting Studies.
Additional Skills: IMB PC user: MS Office; Windows 97, 98; Microsoft Word, Microsoft Excel, Adobe Acrobat, proficient Internet user. Fluent in English and German, good working knowledge of Spanish. Driver’s license (car).
Interests: Hiking and running, amateur painting
References (besides the enclosed): Theodore Masagi Bill Kurosava Professor of Finance Accountant Lucia University Lucia Enterprises Ltd |
9. Speaking.
Look at Luis’s СV. Do you think he has written a good CV? Are there any things you would like to change?
Say what you know about Luis Antonio judging by his CV.
Personal Details: Name: Luis Antonio DE OLIVERA Date of Birth: April 11, 1961 Place of Birth: Santa Rosa, Brazil Nationality: Brazilian Address: 53, rua Marea Angelica, 22461 Rio de Janeiro, Brazil Telephone: 8030-333-3333 Marital status: Married, two children (aged … and …) Married 1991
Employment history: 1992 to present Medilab, Rio de Janeiro. Responsible for Clinical Trials (Antibiotics). 1990-92 Merck, Buenos Aires. Assistant Marketing Manager. 1982-86 Medicins San Frontieres, Peru. Project Manager, Vaccination Pograms. Education: 1986-88 U.C.L.A., …. USA Masters in Business Administration. (Major: Sales and Marketing) 1975-82 Medical school. Graduated 1983 cum laude. 1969-74 Vasko da Gama High School, Sao Paolo. Interests: Astronomy, entomology, football.
Clean Driving license
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