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The external environment of the organization (В...doc
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Table Of Contents

Chapter I. the Concept of environment of the organization and its structure. 4

1.1. The internal environment of the organization. 4

1.2. The external environment of the organization. 4

Chapter II. The essence of the external environment. 6

Chapter III. The factors of external environment. 11

3.2. The Materials. 12

3.3. Capital. 13

3.4. Labour resources. 13

3.6. The Technology. 16

3.7. The state of the economy. 17

3.8. Socio-cultural factors. 18

3.9. Political factors. 19

Conclusion. 21

Bibliography 22

Definition of factors of external environment and the degree of their effect on the organization have not played a significant role in the Russian socio-economic and political history. This is explained by the fact that during the seven decades preceding the events market transition, entrepreneurial activity was prohibited by law and was suppressed by the communist ideology.

In general, in the years of the USSR this and it was not necessary to do so as our country was almost closed system. All enterprises worked only at the state planning committee, which "reset" from the top.

But this topic now more urgent than ever, because after Russia's transition to a market economy, was formed a large number of enterprises. And the main task of these organizations began to survival in such an environment, which is observed in our country. This environment has become very mobile and uncertain. And now, in order to survive organizations to pay attention and consider all factors of the external environment. But our managers and the heads of Russian companies find it difficult to cope with this task. And this is explained by the fact that the history of modern enterprise and the transitional period of Russian economy in comparison with the stable situation in other countries ( e.g. the USA) the most short.

The purpose of this work to analyze the external environment of the organization. To draw conclusions about influence of environmental factors on the organization.

The object of study is the external environment of the organization.

The subject is the impact of environmental organizations on the organization itself.

The objectives which set in this work.

  • To study the environment of the organization.

  • To draw conclusions about the effects of environment on the organization.

  • Explore the nature of environmental in the organization.

At the present time, we have become very close approach to the problem of the survival of the organizations in the external environment and mitigation of the impact of factors of external environment,

Another problem is the lack of scientific works for managers, aimed directly on the Russian economy with its features. And so our managers have to apply to the works of foreign colleagues.

Chapter I. The Concept of environment of the organization and its structure.

1.1. The internal environment of the organization.

Any organization is located and operates in the environment. In management under the environment of the organization is understood as the existence of the conditions and factors, which affect the functioning of the company and require the adoption of managerial decisions aimed at the control of either to adjust to them.

Every action of all without exception organizations is possible only in that case, if the environment allows for its existence.

In the structure of the environment of the organization distinguish between factors of the internal and external environment. Such a division of the factors in the management of generally recognized.

Under the internal environment is understood as economic organism of the company, including management mechanism, aimed at optimization of scientific-technical and production of marketing activity of the company. The internal environment of the organization is the source of its vitality. It contains within itself the potential, which gives an opportunity of the organization of functioning and, therefore, exist and survive in a certain period of time. When it comes to the internal environment of the company, is due to the global structure of the company, covering all production of the enterprise of the company, financial, insurance, transport and other affiliated companies, included in the company, regardless of their location and activities. But the domestic environment can also be a source of problems and even death of the organization in that case, if it does not provide the necessary functioning of the organization.

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