Management

Vocabulary

to assert – утверждать, заявлять

to avoid – избегать

authority – власть, полномочия

board – правление

completion – завершение

employee – работник, служащий

executive – администратор, руководитель

executive director – директор-распорядитель

program director – руководитель программы

financial controls – финансовые средства управления

goal – задача

human resources – трудовые ресурсы

leadership – руководство

manager - глава, управляющий, специалист по менеджменту

financial manager – финансовый менеджер

first-line managers – руководство низшего звена

functional manager – функциональный руководитель

general manager – генеральный управляющий, директор предприятия

marketing manager – менеджер по маркетингу

middle managers – руководство среднего звена

personnel manager – начальник отдела кадров

product manager – руководитель, ответственный за производство

product line manager – управляющий предметно-производственной специализацией

project manager – руководитель проекта

top (executive) manager – высший исполнительный руководитель

sales manager – заведующий отделом продаж

management - управление, заведование, руководство

top management – высшее исполнительное руководство

managerial – управленческий

nonprofit organization – некоммерческая организация

objective – цель

practitioner – практик, профессионал

profit-making organization – коммерческая организация

project planning – планирование проекта

promotions planning – планирование продвижения продукта на рынок

skills – навыки

subordinate – подчиненный

to oversee – надзирать, следить, смотреть

to pursue – добиваться

to refer to – иметь отношение, относиться

to supervise – наблюдать, надзирать, заведовать

Vocabulary Exercises

Exc. 1. Match the job title with the best definition on the right.

Job Titles

Chief Executive Officer (CEO)	Person who designs computer network
Manager responsible for buying	British English term for senior manager of a company
Information Systems director	Manager responsible for the process of creating goods or services for sale to customers
Purchasing Director	American English term for the top manager of a company
Human Resources Director	Person responsible for setting up training opportunities for employees.
Systems Analyst	The person responsible for computer operations in a company
Managing Director	Person responsible for managing product development, promotion, customer service and selling
Finance Director	Person responsible for markets in other countries.
Production Director	Manager responsible for personnel issues.
Customer Service Manager	Person responsible for relationships with customers.
Staff Development Officer	Person responsible for presentation and control of profit and loss.
Exports Manager	Manager responsible for buying.

Exc. 2. Fill the gaps, using your active vocabulary.

1. Depending on the size of the organization m----- – m------- supervise first-level supervisors, chief executives supervise middle-managers and etc.

2. Successful m------- know how to motivate e--------.

3. Effective h---- resource management develops the abilities of job candidates and employees to meet the needs of the firm.

4. The terms l--------and m--------- are synonyms.

5. T--- - managers don’t deal with day-to-day activities.

6. P----- manager is responsible for the product and its service.

Exc. 3. a) Management of a large company is often hierarchical. Here is a typical model of management organization showing one division within a company. Complete any missing words.

area, company, department, director, finance, human, junior, manager, middle, officers, teams

b) Choose the correct variant.

1. The organization model above is a flat / hierarchical structure.

2. The model shows a traditional structure / an innovative structure.

3. The model shows a matrix / functional structure.

4. It is probably a services / manufacturing company.

5. It is typical of a small or medium-sized enterprise (SME) / large enterprise.

6. The business is probably simple / complex.

Exc. 4. Use the expressions to be in charge of, to be at the head of, to be responsible for in the sentences made up according to the pattern.

Pattern:

A Marketing Manager is a man who is in charge of sales promotion at the head of

responsible for

1. Sales Manager, Production Manager, Chairman, Import Manager, Export Manager, Personnel (Staff) Manager

2. Production Department, Import Department, Sales Department, Export Department, the company’s policy, the company’s staff

Part I

Text 1. What is “management”?

Task 1. Read and translate the text.