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21. Look through the short passage given below and make up a dialogue trying to develop the idea. These words or word expressions can help you:

calendaring, text chat, wiki, social software, online dating services and social networks.

Groupware is software designed to help people get involved in a common task to achieve their goals. Collaborative software is the basis for computer supported cooperative work. Such software systems as email, for example, belong to this category. It has been suggested that Metcalfe's law – the more people who use something, the more valuable it becomes – applies to such software. The study of computer-supported collaboration includes the study of this software and social phenomena associated with it.

22. This time you have to make a report on the topic «Information Science». Please, read the information below before you start.

When you make a report you have to make it as easy as possible for your audience. There is a simple way to check if your report was perfect: at the end of the report your listeners should be able to repeat it back to you because what you said was so clear.

Try to use some of these helpful «relationship expressions» in your report:

  • in addition, moreover;

  • however, still, in contrast to;

  • similarly, equally, likewise;

  • for instance, as an example, as an illustration;

  • in other words, that is, no doubt;

  • it may be true, although, even though;

  • in fact, most important, indeed;

  • thus, therefore;

  • in short, summing it up.

Unit 7. Innovation management

Vocabulary

  1. Read the words and the expressions below:

1

managing processпроцесс управления

9

dimension – размеры, величина, объём, протяжение, аспект, сторона

2

research and development (R&D) – научные исследования и опытно-конструкторские разработки (НИОКР)

10

lifetime – технологический срок службы

3

creative efforts – творческие усилия

11

steadily – неуклонно, постоянно

4

customers` needs – нужды потребителей

12

increased competition – возросшая конкуренция

5

development effort – проектно-конструкторские работы, конструкторские разработки

13

innovation manager – управляющий (менеджер) по внедрению новых проектов

6

marketer – специалист по маркетингу, маркетолог

14

development time – период разработки

7

to sacrifice – приносить в жертву, жертвовать

15

problem solving – решение задач, принятие решений

8

discipline – отрасль знаний, дисциплина, предмет, порядок, модель

16

product bundling – объединение нескольких товаров в набор