- •Contents
- •Preface
- •Part I. Print media Unit 1 mass media: general notion
- •Control Questions
- •Practical Tasks
- •It’s wrong to portray fathers as domestic incompetents – but women still
- •Unit 2 newspaper headlines and their linguistic peculiarities
- •Control Questions
- •Practical Tasks
- •Unit 3 lexical features of newspaper articles
- •Names of some organisations, establishments, parties
- •Abbreviations
- •Acronyms
- •Neologisms
- •Colloquial words
- •Shortened words
- •Control Questions
- •Practical Tasks
- •Former Mandela Fund Official Says Model Gave Him Diamonds
- •The International Herald Tribune, August 6, 2010
- •A. Too many clichés, at the end of the day
- •B. Social class affects white pupils’ exam results more than those of ethnic minorities – study
- •C. Blair’s job was done by 1997: to numb Labour, and to enshrine Thatcherism
- •In Downing Street, Blair never fulfilled his early promise and let Brown in.
- •Question time in Oldham Data profiling is helping Oldham police analyse the work of its community support officers
- •Airport and station get walk-in nhs centres
- •People's peers take back seat in the Lords
- •Not off to uni? What an excellent idea...
- •VIII Welsh Assembly launches £44m learning grants
- •4. Three men jailed for rape in Oxford after victim sees film on mobile.
- •Unit 4 grammatical and syntactical properties of newspaper articles
- •Control Questions
- •Practical Tasks
- •Cronyism alert on plan for more people’s peers
- •Revealed: Queen’s dismay at Blair legacy
- •Victim / radiation / in £50m drugs / cancer / is denied
- •Unit 5 feature articles: essence, structure, lexical means, stylictic properties
- •Control Questions
- •Practical Tasks Task 1. Read Article a and comment on its genre. What sphere of public life does it reflect? a. After 40 years, the terrorists turn to politics
- •In the East Belfast Mission hall, the uvf, uda and Red Hand Commando announced they had put weapons “beyond use”
- •С. A slice of Middle England Ruaridh Nicoll journeys in search of the perfect pork pie and finds himself seduced by the olde worlde charms of... Leicestershire
- •D. Gordon Brown: There is life after No 10
- •In his first major interview since losing the election, the former Prime Minister tells Christina Patterson why he’s thriving as a constituency mp – and happily living without the trappings of power
- •Unit 6 analytical genres of print media: editorial, op-ed, column, lte
- •I. Editorial
- •III. Сolumn
- •IV. Letters to the editor
- •Control Questions
- •Practical Tasks
- •How Not to Fight Colds
- •The New York Times, October 4, 2010
- •Clean and Open American Elections
- •It’s our class, not our colour, that screws us up
- •Task 12. Read the two ltEs below. What motive was behind writing those letters?
- •I. Giving an Edge to Children of Alumni
- •The New York Times, October 4, 2010
- •II. Childhood misery
- •Task 13. Read the two letters again, and observe the difference between them. What arguments does the author of first letter put forward to drive his message across?
- •Unit 7 print media: revision
- •Task 3. Read the article below and define its genre. What are the constituent parts of the text? House prices: Heading south
- •I was a terrible teenage drinker – I couldn't get hold of alcohol How do young people drink so much today? And how do they get served, asks Michael Deacon
- •Task 7. Read the article below and say what genre it is. Translate the italicised words and word combinations, analyse them. Twitter: Bad sports
- •Test 1. Print media
- •Variants 1-16.
- •Part II. Broadcast media Unit 8 learning to understand broadcast media texts
- •Control Questions
- •Practical Tasks
- •Unit 9 learning to differentiate broadcast media news and analytical genres
- •The press conference and the statement are an integral part of the live reporting and are not accompanied by the news presenter’s comments.
- •Fragments of the press-conference, the statement, as well as the parliamentary debate could be quoted in the video brief news, the report and the commentary that are part of the news bulletin.
- •Control Questions
- •Practical Tasks
- •Audio Track 6
- •Audio Track 7
- •Bonfire of the quangos? It’s more like a barbecue: Despite all the fanfare, just 29 will be completely abolished
- •Control Questions
- •Practical Tasks
- •A shot in the arm – поиск наркотика; стимул (перен.) a soft touch – обходительный человек; pie in the sky – журавль в небе, пустые посулы
- •He wants the Scottish government to give a shot in the arm to the tourist industry (Sky News)
- •A flop – unsuccessful film or play gazumping – cheating a potential buyer of a house
- •Nifty – very good or attractive (nifty fifties – «золотой возраст»)
- •Some examples of former slang words to booze – to drink alcohol
- •Control Questions
- •Practical Tasks
- •Unit 12 stylistic and syntactical peculiarities of broadcast media discourse
- •Control Questions
- •Control Questions
- •Practical Tasks
- •Hungarians battle to hold back toxic sludge spill from Danube
- •Vessel mishap
- •Test 2. Lexical and syntactical propertires of broadcast media discourse
- •Variants 1-16.
- •In class:
- •In class:
- •Unit 13 grammatical properties of broadcast media discourse
- •Control Questions
- •Practical Tasks
- •Uk’s official economic growth estimates revised down
- •Austerity won’t trigger double-dip recession, economists say
- •Ireland’s economic outlook worsens
- •Ireland’s economic outlook worsened on Monday as the country’s central bank
- •Unit 14 learning to work with broadcast media texts
- •Sun turns its back on Labour after 12 years of support
- •General election 2010: did it really happen?
- •The coalition government: Sweetening the pill
- •Test 3. Morphological properties of broadcast media discourse
- •Variants 1-16.
- •In class:
- •Unit 15 regional accents of british broadcast media (scottish, welsh, irish)
- •Control Questions
- •Practical Tasks
- •Unit 16 broadcast media: revision
- •Murder rate at lowest for 20 years
- •Rogue Trader at Société Générale Gets Jail Term
- •The Guardian, October 5, 2010 Task 9. Find special terms in the second half of the material (they are not marked). Read the piece again, find clichés and idioms in it.
- •Task 38. Read the article below and say what crime is reflected in it. What are its underlying reasons?
- •Sham marriages on “unprecedented scale”
- •Final test on mass media discourse
- •Variants 1-16.
- •In class:
- •In class:
- •References
- •Учимся понимать и интерпретировать медийные тексты на английском языке
Control Questions
1. What are the standardising grammatical features of broadcast media discourse?
2. Name the expressive grammatical peculiarities typical of broadcast media discourse. Why are they used by broadcast media discourse?
3. Name all the grammatical means to express the future action employed by broadcast media.
Practical Tasks
Task 1. Subfolder GRAMMAR (in Folder Unit 13) contains 25 audio and video files reflecting grammatical features of the broadcast media discourse.
Analyse files No 1-8, 24, 25 in the subfolder GRAMMAR and define what grammatical feature each file reflects. Put them down to discuss in class. Be sure to write down only a sentence fragment (not the whole transcript) containing the grammatical phenomenon in question.
Task 2. Study the following word list.
recession |
retails |
economic recovery |
construction industry |
the third quarter of the year (Q III) |
data |
public sector |
to revise something down |
public sector borrowing |
output (industrial) |
the Office for National Statistics (ONS) |
the long-term average |
the City |
GDP |
the retail sector |
production sector |
Read the newspaper article extract. What genre is the piece? Prove your point.
Get ready to translate the material in class.
Uk’s official economic growth estimates revised down
Britain’s economy grew less rapidly than thought over the past nine months,
raising fears over the strength of the UK’s recovery from recession
Graeme Wearden
The Office for National Statistics revised down its previous estimate for GDP growth between July and September to 0.7 %, from 0.8 %. It also cut its estimate for annual growth in the UK economy during the quarter to 2.7 %, from 2.8 %, which remains above the long-term average.
But with Britain’s public sector borrowing hitting a record high yesterday, today's revisions did disappoint some in the City – sending the pound down to a three-month low of $1.5426 against the dollar.
The ONS said the construction, services and production sectors had all shown slower growth than originally thought in the third quarter of 2010. It also revised down the output of business services and finance companies.
Today’s data showed that imports grew faster than exports in the last quarter, dealing a blow to hopes that Britain was exporting its way to recovery.
Economists warned that economic growth will continue to slow in the current quarter, especially given the disruption caused by the recent bad weather.
Philip Shaw of Investec agreed that GDP growth has softened in the last three months, but added that GDP growth for 2010 will still exceed most expectations at the start of the year.
The Guardian, December 22, 2010
Task 3. Watch Video 34 and get its major idea.
Task 4. Watch the video again and transribe it.
Task 5. Draw up a list of verbs defining the current state of the UK economy. Recollect what the term double-dip recession mean.
Task 6. Identify an idiom in Video 34. Say whether there any clichés in the material. What grammatical construction does the last sentence of the brief contain?
Task 7. Study the word list in the box and listen to the lead of Audio Track 12.
rating Credit Rating Agency
national income recovery
global economic environment to boost
outstanding (as an economic term) rate of growth
What new information does the lead contain as compared with Video 34?
Task 8. Listen to the lead again. Unravel its ‘5W and H’ pattern.
Task 9. Listen to the rest of Audio Track 12. What is the context in which the following terms are used? Translate them into Russian. What do the realia in the box above mean?
a … double-dip recession;
… strong growth;
that … was boosted;
The … rate of growth;
the … 1-3… “Standard and Poor’s”;
… “A rating”;
uncertain …1… economic …2… ;
…1-2… equipment;
the … ;
outstanding 200 … ;
healthy … of … ;
so … income is still a long way.
Task 10. Which of the sentences and word combinations in Task 9 are emotionally charged? Put forward your arguments. By what means is the emotion conveyed?
Can you identify any clichés in the piece?
Task 11. Find phrasal verbs in Audio Track 12 and close the gaps:
a) to …….. back; b) to ……… off.
In what context are the verbs used in the report? Are they colloquial or neutral?
Task 12. What can you say about the stylistic features of the report in general? What adjectives are used in the piece? Make a list of them.
Task 13. Study the italicised terms in the newspaper article fragment below. Read the material, determine its genre.