- •4.2 Look through the following vocabulary notes which will help you understand the text and discuss the topic.
- •4 .3 Reading Essential Principles of Communication
- •4.4 Comprehension
- •4.4.1 Answer the questions using the active vocabulary.
- •4.5 Language practice
- •4.5.1 Match the English terms in the left-hand column with the definition in the right-hand column.
- •4.5.2 Complete the following text using suitable words or phrases from the box below.
- •4.5.3 Complete the text. Replace the Russian words and phrases by English equivalents.
- •4.5.4 Text for discussion.
- •Communications Networks: Informal Networks
- •4.6 Render the passage in English using the English equivalents of the italicized phrases given in Russian. Express the main idea of the passage in one sentence.
4.5 Language practice
4.5.1 Match the English terms in the left-hand column with the definition in the right-hand column.
|
1 |
Small talk |
A |
A multistep, multidirectional process in which messages are disseminated to a broad, and sometimes undifferentiated, audience through complex networks of active transmitters. |
|
2 |
Upward communication |
B |
The formal configuration between individuals and groups with respect to the allocation of tasks, responsibilities, and authorities within organizations. |
|
3 |
Quality circle |
C |
The transmission of messages without the use of words (e.g., by gestures, the use of space). |
|
4 |
Public relations |
D |
Casual conversation that is often impersonal and superficial, including greetings, comments about the weather, newsworthy events, or trivia. |
|
5 |
Perception |
E |
An organization's informal channels of communication, based mainly on friendship or acquaintance. |
|
6 |
Organizational culture |
F |
The channels of mass communication. |
|
7 |
Organizational structure |
G |
A volunteer group composed of workers , usually under the leadership of their supervisor, who are trained to identify, analyze and solve work-related problems and present their solutions to management in order to improve the performance of the organization, and motivate and enrich the work of employees. |
|
8 |
Public opinion |
H |
The process by which an organism assimilates, interprets, and uses sensory data. |
|
9 |
Opinion |
I |
A management function that helps define an organization's philosophy and direction by maintaining communication within a firm and with outside forces and by monitoring and helping a firm adapt to significant public opinion. |
|
10 |
Message |
J |
Communication from lower members of the organizational hierarchy (subordinates) to members higher in the organization (i.e., managers, vice-presidents). |
|
11 |
Mass media |
K |
The verbal or nonverbal expression of an attitude. |
|
12 |
Interaction |
L |
A cognitive framework consisting of attitudes, values, behavioral norms, and expectations shared by organization members. |
|
13 |
Grapevine |
M |
Attitudinal measure of the image a public holds concerning some person, object, or concept. |
|
14 |
Public communication |
N |
Exchange of communication in which communicators take turns sending and receiving messages. |
|
15 |
Non-verbal communication |
O |
A stimulus to which meanings are attributed in communication. |