- •Московский государственный институт международных отношений (университет) мид рф
- •2.5 B. Back to the Nest by Sherry Joe……………………… 136
- •By Joseph t.Straub and Raymond f.Attner………………………251.
- •Part one
- •1.1 C. This is the money people get for some particular reasons. Write the word next to its definition using the line provided.
- •1.1 D. Match the definition with the correct “money word”.
- •1.1 E. Choose the right answer, only one is correct.
- •1.1 F. There are a lot of idioms associated with money and financial status. Match some of them with their definitions. Try to recollect more.
- •1.2 Raise the Issue
- •1.2 A. Words in Context
- •1. Tick the word closest in meaning to that of the each boldfaced word. Use the context of the sentences to help you figure out each word’s meaning.
- •2. Write the word next to its definition. The sentences in the previous exercise will help you decide on the meaning of each word.
- •3. Using the answer line provided, complete each item below with the correct word from the box. Use each word once.
- •4. Discussion
- •1.2B. Entrepreneurship
- •1. Read the article.
- •2. Find the following expressions in the text and explain their meaning.
- •1.2 D. Group discussion. Brainstorm the ideas.
- •1.2 E. Vocabulary in Focus
- •1. Read the following example from the article “Risky Business” and explain the meaning of the underlined word.
- •2. Idioms are more informal way to speak about different phenomena. Here are some of them to speak about the situation in the business.
- •1.2 F. Creative Consolidation
- •1. Make a synthetic review of the article “Risky Business, supporting it with the information from Russian sources.
- •2. Write an article about entrepreneurship in Russia and viable ways to improve the situation.
- •3. Project-Making
- •1. 3 Raise the Issue
- •1.3 A. Words in Context
- •1. Tick the word closest in meaning to that of the each boldfaced word. Use the context of the sentences to help you figure out each word’s meaning.
- •2. Write the word next to its definition. The sentences in the previous exercise will help you decide on the meaning of each word.
- •3. Using the answer line provided, complete each item below with the correct word from the box. Use each word once.
- •1.3B. Shopping: Blessing or Obsession?
- •1. Read the article. Note down which aspects of modern shops appeal to you, and which do not. Superdomes of Kitsch Patriotism13
- •Culture
- •1.3 D. Group discussion. Brainstorm ideas.
- •1.3 E. Vocabulary in Focus
- •1. In these sentences, three of the alternatives are correct and the rest are wrong. Decide which are correct and why the wrong alternatives seem incorrect.
- •1.3 F. Creative Consolidation
- •1. Make a synthetic review of the article “Superdomes of Kitsch Patriotism”, supporting it with the information from other sources.
- •2. Write an article about shopping malls, their impact on visitors and shoppers, their practical value and emotional influence.
- •3. Project-Making
- •1.4 Raise the Issue
- •1.4 A. Words in Context
- •1. Tick the word closest in meaning to that of the each boldfaced word. Use the context of the sentences to help you figure out each word’s meaning.
- •2. Write the word next to its definition. The sentences in the previous exercise will help you decide on the meaning of each word.
- •3. Using the answer line provided, complete each item below with the correct word from the box. Use each word once.
- •1.4 B. Sales Tactics
- •1. Read the article
- •2. Match the words from the text with their definitions.
- •7. Comment on the title of the article and sum up the findings of the author.
- •1.4 C. Group Discussion. Brainstorm Ideas.
- •1.4 D. Vocabulary in Focus
- •1. Make a synthetic review of the article “How Hidden Persuasion Makes Shoppers Spend”, supporting it with the information from other sources, revealing the situation in different countries.
- •2. Write the word next to its definition. The sentences in the previous exercise will help you decide on the meaning of each word.
- •3. Using the answer line provided, complete each item below with the correct word from the box. Use each word once.
- •1.5 B. Social Responsibilities of Business
- •1. Read the article.
- •2. Find the expressions in the article and explain what they mean.
- •1.5 C. Group Discussion. Brainstorm Ideas.
- •1.5 D. Vocabulary in Focus
- •1. Complete the sentences with the expressions from the box.
- •1.5 E. Creative Consolidation
- •1. Write an article about the importance of socially responsible business in Russia.
- •2. Make a synthetic review of the article “America’s Hamburger Helper”, supporting it with the information from other sources.
- •3. Project-Making
- •1. 6 Reading Selection
- •Vocabulary
- •1. Match the words with their definitions.
- •2. Explain the following.
- •4. Pick out the words associated with religion. What is the reason for saturating a secular article with ecclesiastical terms?
- •5. Comment on the title, summing up the reasons brought by the author.
- •Vocabulary
- •1. There are at least 3 words meaning plethora, host. Pick them out.
- •2. Match the following words with their explanations.
- •4. Answer the following questions.
- •Vocabulary
- •2. Explain the following sentences.
- •3. Answer the following questions.
- •4. Comment on the headline summing up the information from the article.
- •Vocabulary
- •1. Match the following words with their explanations.
- •2. Explain the following statements.
- •3. Answer the following questions.
- •4. Comment on the title, summing up the arguments of the author.
- •Vocabulary
- •1. The article deals with the question where to locate “production facilities”. Three other words are used in the article with similar meaning to facilities. What are they?
- •2. What other word is used in the meaning of “production”?
- •3. Match the words with their explanations.
- •4. Answer the following questions.
- •6. Comment on the title of the article summing up the information of the article.
- •1.7 Final Discussion
- •1.8 Creative Consolidation
- •2. Write an article about
Culture
kitsch – made without much serious thought, sentimental, and because of this amusing for people
muzak – recorded music that is played continuously in airports, shops, hotels etc
dodgems – a form of entertainment at a funfair in which people drive small electric cars around n enclosed space, chasing and hitting other cars.
pre-fab – a small building made of the parts of standard size so that they can be put together somewhere else
2. Find the following expressions in the text and explain their meaning.
embarked on a new crusade, striving for pursuing new souls, assert complete dominance, ambivalent feelings, rendered supine, pursuit of aimless leisure, catering for every whim and caprice, seek solace, paying homage, the wish to get hold of the coveted contents of the buyers’ wallets, sacrifice for the good of the nation, resorts to rationing.
3. Highlight the following words in the article and work out their meanings from the context. Match their meanings to the words below.
1. avalanche 2. barmy 3. mock-up 4. meander 5. gormlessness 6. critical faculties 7. oasis 8. blithely 9. coughing up 10. state-of-the-art 11. banal |
a. ability to judge objectively b. crazy c. in a carefree manner d. plethora e. refuge f. repetitious and dull g. replica h. spend i. ultra-modern j. wander k. stupid in appearance |
4. Decide whether these statements are true (T) or false (F), according to the article. Justify your answers by finding the relevant information in the text.
1. The writer had never visited a large shopping mall before.
2. Malls appeal mainly to dedicated shoppers.
3. You can only shop in malls.
4. They are mostly closed on Sundays and holidays.
5. Visitors are usually enchanted by malls.
6. They only buy a few odds and ends.
7. For many visitors a visit to a mall is rather like a religious experience.
8. The writer seems to have an ambivalent love - hate attitude to malls.
5. Pick out the words from the article connected with:
1) movement;
2) religion;
3) emotional involvement and response;
4) business and finance
5) traveling and touring.
6. What is the author’s reason for saturating a secular article with ecclesiastical terms and using a plethora of words denoting visual perception and emotional involvement?
7. Answer the following questions. Summarize the information into one meaningful whole.
● What is the article about? What is its topic?
● What does the author think about the problem discussed? What is his attitude? What is the main idea implied in this writing?
● How does he try to justify his stance? What arguments does he find? Against? For?
● Do his findings correspond to the main trend?
1.3 C. Listening and Watching
Listen to the broadcast and fill the gaps in these sentences.
Enhancing customers’ lives
1. A ticket for a lunchtime performance at the theatre includes a …………….. containing sushi, …………., ………….. and a ……………….
2. There is a cruche for shoppers’ babies called a “…………….babies” and a ………….. room for older children.
3. In the food department there are hundreds of separate …………… selling everything from ………… to ……………
4. On the upper floors you can find many small……………
5. In summer, you can go up to the roof garden where you can sit in a …………. and enjoy the ………… and a rooftop …………..
6. At the main entrance you can get a store guide and …………. in English.
7. Some department stores are owned by …………. companies. There you can take the lift down to the ……….. where your ……………. is waiting.
8. Japanese department stores compete in terms of …………., how much of a ……….. it is to go there, and the ……….. of goods on offer.
● How do Japanese stores compare with stores in our country?