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1. New markets are vital. Market survey. +

2. The company structure. +

3. A visit to the factory.

4. Production philosophies. +

5. Dealing with problems. +

6. Business etiquette. How to be a great manager and a good secretary. +

7. Contract. Different clauses of a contract. +

8. Building an extension. +

9. Job hunting. +

10. Packing. +

11. Industrial accidents. Injuries and treatment. +

12. The way of increasing productivity. +

13. Pension scheme. +

14. Downsizing and dismissing. +

15. Discrimination in the work place. +

16. Methods of payment. +

17. Security problems. +

18. Industrial relations.

19. Trade union. +

20. Corporate alliances and acquisitions. +

21. Advertising and promotion. Marketing ethics. +

22. Brand image and brand stretching. +

23. Transport problems. +

1. New markets are vital. Market survey

It is very important to have the facts about how many potential buyers are in your projected sales area and to know their needs and wishes before you invest. Marketing planning must include all the ingredients, including producing the product they want, picking the proper location for your firm, determining the correct promotion and advertising plans, and many other factors that lead to customer satisfaction.

One effective method for gathering market information is the use of “people surveys”, which are made by surveying the population in a designated market area.

The most common are 3 types of people interviews. They are

The first: telephone surveys. This type of interview has the advantage of economy and speed in the collection of desired data.

The second: mail surveys. Using the mail to gather basic data is more expensive then telephone interviews. The rate of return is the key to whether or not it is successful. Experience has shown that the shorter the rate of return.

The third: personal interviews require much more time than other types. But they enable the interviewer to interpret questions, to explore the respondents opinions, and to identify areas of information.

2.The company structure

A business may be referred to approvingly as an enterprise to emphasize its adventurous, risk-taking qualities, and business in general may be referred to in the same way, for example in combinations such as free enterprise and private enterprise.

Business is also referred to as commerce. Large companies are referred to as corporations, especially in the United States. Large companies operating in many countries are multinationals. Big business can refer to large business organizations or to any business activity that makes a lot of money. Small companies are referred to as small businesses or small firms.

Business may be classified according to which industry they are in: for example construction, oil, banking, food. Sector is sometime used to mean industry in the same way, particularly by specialist, but it is more often used to talk about different parts of the economy in combinations such as public sector and private sector, or about types of business in expressions like service sector and manufacturing sector.

When a private company is bought by the state and brought into the public sector it is nationalized in a process of nationalization. A nationalized company is state owned. When the state returns a company to the private sector it is privatised.

This is privatization.

The commonest type of firm in the UK is private limited company. The shareholders elect a Board of Directors, and the directors appoint one of Managing Director. He is in charge of the day-to-day running of the company. British company law requires a limited company to have a company secretary.

Who is responsible for the submission of a Memorandum of Association and other documents to the Registrar of companies when the company is set up and the publication of annual account.

Sometimes a private limited company becomes a public limited company. It must have a Memorandum of Association publish their accounts and are subject to many legal requirement as set out in the companies Act.

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