- •Contents
- •Preface
- •The Concept of Business
- •Go through the following vocabulary notes to avoid difficulties in understanding and find these words in the text.
- •Match the words in the left column with the definitions in the right column.
- •Read the text and give the definition of business.
- •Answer these questions using the active vocabulary of the text.
- •Read the text again and decide whether these statements are true (t) or
- •Choose Russian equivalents to the following phrases.
- •Make an outline of the text consisting of 5-8 sentences.
- •Retell the text according to its outline.
- •II. Economics
- •Go through the following vocabulary notes to avoid difficulties in understanding and find these words in the text.
- •Match the words in the left column with the definitions in the right column.
- •Read the text and explain the highlighted words.
- •Answer these questions using the active vocabulary of the text.
- •Read the text again and decide whether these statements are true (t) or false (f).
- •Find Russian equivalents to the following phrases in the second column.
- •Make an outline of the text consisting of 5-8 sentences.
- •Retell the text according to its outline.
- •III. Types of Companies
- •Go through the following vocabulary notes to avoid difficulties in understanding and find these words in the text.
- •Match the words in the left column with the definitions in the right column.
- •Read the text and underline advantages and disadvantages with regard to each type of companies.
- •Answer these questions using the active vocabulary of the text.
- •Read the text again and decide whether these statements are true (t) or false (f).
- •Choose the correct variant to finish the sentence.
- •Make an outline of the text consisting of 5-8 sentences.
- •Retell the text according to its outline.
- •IV. Careers in Business
- •Go through the following vocabulary notes to avoid difficulties in understanding and find these words in the text.
- •Match the words in the left column with the definitions in the right column.
- •Read the text except Case 1 and define the difference between a career and a job.
- •Answer these questions using the active vocabulary of the text.
- •Read the text again and decide whether these statements are true (t) or
- •Find Russian equivalents to the following phrases in the second column.
- •Choose the appropriate translation of the following sentences.
- •Make an outline of the text consisting of 5-8 sentences.
- •Retell the text according to its outline.
- •V. Management
- •Go through the following vocabulary notes to avoid difficulties in understanding and find these words in the text.
- •Match the words in the left column with the definitions in the right column.
- •Read the statements and decide whether they are true (t) or false (f).
- •Read the text and check up your answers in ex. III.
- •Answer these questions using the active vocabulary of the text.
- •VI. Match the halves of the phrases from the text.
- •VII. Find Russian equivalents to the phrases in ex. VI.
- •VIII. Make an outline of the text consisting of 5-8 sentences.
- •IX. Retell the text according to its outline.
- •VI. Factory Production
- •Go through the following vocabulary notes to avoid difficulties in understanding and find these words in the text.
- •Match the words in the left column with the definitions in the right column.
- •Read the text Part 1 and explain the highlighted words.
- •IV. Answer these questions using the active vocabulary of the text.
- •Read the text Part 2 and underline advantages and disadvantages for the manufacturer with regard to each method of production.
- •VI. Read the texts again and decide whether these statements are true (t) or
- •VII. Find Russian equivalents to the following phrases in the second column.
- •VIII. Translate the following sentences using the active vocabulary from the texts.
- •IX. Make an outline of the texts consisting of 5-8 sentences.
- •X. Retell the texts according to its outline.
- •Marketing
- •Go through the following vocabulary notes to avoid difficulties in understanding and find these words in the text.
- •Match the words in the left column with the definitions in the right column.
- •Read the text and say what four p's imply.
- •IV. Answer these questions using the active vocabulary of the text.
- •V. Read the text again and decide whether these statements are true (t) or
- •VI. Find Russian equivalents to the following phrases in the second column.
- •Make an outline of the text consisting of 5-8 sentences.
- •Retell the text according to its outline.
- •VIII. Advertising
- •Go through the following vocabulary notes to avoid difficulties in understanding and find these words in the text.
- •II. Match the words in the left column with the definitions in the right column.
- •III. Read the text and say who made America great.
- •IV. Answer the following questions using the active vocabulary of the text.
- •Read the text again and decide whether these statements are true (t) or
- •VI. Find Russian equivalents to the following phrases in the second column.
- •VII. Choose the appropriate translation of the following sentences.
- •VIII. Make an outline of the text consisting of 5-8 sentences.
- •IX. Retell the text according to its outline.
- •IX. Commerce
- •Go through the following vocabulary notes to avoid difficulties in understanding and find these words in the text.
- •Match the words in the left column with the definitions in the right column.
- •Read the statements and decide whether they are true (t) or false (f).
- •Read the text and check up your answers in ex. III.
- •Answer these questions using the active vocabulary of the text.
- •VI. Match the halves of the phrases from the text.
- •VII. Find Russian equivalents to the phrases in ex.V.
- •VIII. Make an outline of the text consisting of 5-8 sentences.
- •IX. Retell the text according to its outline.
- •X. Finance and Accounting
- •Go through the following vocabulary notes to avoid difficulties in understanding and find these words in the text.
- •II. Match the words in the left column with the definitions in the right column.
- •III. Read the text and say why the business managers need to keep a record of their transactions.
- •IV. Answer the questions using the active vocabulary of the text.
- •V. Read the text and say whether these statements are true (t) or false (f).
- •VI. Find Russian equivalents to the following phrases in the second column.
- •VII. Choose the appropriate translation of the following sentences.
- •VIII. Make an outline of the text consisting of 5-8 sentences.
- •IX. Retell the text according to its outline. Reference literature
Contents
Preface
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The Concept of Business 5
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Economics 9
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Types of Companies 14
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Careers in Business 20
V. Management 21
VI. Factory Production 33
VII. Marketing 39
VIII. Advertising 44
IX. Commerce 49
X. Finance and Accounting. 53
Reference Literature 59
Preface
Basics of Economics is a business course aimed at developing reading comprehension and speaking skills for lower intermediate to intermediate level correspondence students. It is also intended for upper secondary school students, University students, young adults, and others who have studied English for some time but who want to get some knowledge of business English.
Basics of Economics contains 10 units organized around basic business topics. The topics and vocabulary covered correspond to the Standard Syllabus for Foreign Languages taught in the Republic of Belarus.
Each of the ten units of the course is organized around a topic and related functions. The exercises in each unit of the book are designed to prepare a student for getting background knowledge of the topic.
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The Concept of Business
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Go through the following vocabulary notes to avoid difficulties in understanding and find these words in the text.
exchange |
обмен |
corporation |
ассоциация |
distribution |
распределение |
certificate |
документ, свидетельство |
sale |
продажа |
share |
акция |
profit |
прибыль |
stockholder, shareholder |
акционер владелец акций |
production |
производство |
expenses |
затраты |
conversion |
переработка |
entity |
экономический объект, хозяйственное подразделение |
dealership |
местное представительство |
partnership |
товарищество
|
proprietorship |
право собственности |
|
|
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Match the words in the left column with the definitions in the right column.
1.business 2.profit 3.production 4.distribution 5.sale 6.surplus |
a) excess of revenues over outlays and expenses in a business enterprise over a given period of time, usually a year; b) an industrial, commercial, or professional operation; purchase and sale of goods and services; c) the creation or manufacture for sale of goods and services with exchange value d)the exchange of goods, property, or services for an agreed sum of money or credit; e) a quantity or amount in excess of what is required; f) the process of physically satisfying the demand for goods and services. |