- •Module 1
- •The Media
- •2. In groups, discuss which of these comments might be made about each of the forms of media in Exercise 1. Explain your reasons if necessary.
- • Reading
- •1. Comprehensive questions:
- •2. Language Focus
- •3. Translate the following word-combinations into English:
- •4. Explain the contextual meaning of the words in bold and translate the following sentences into Ukrainian.
- •5. Fill in the blanks with an appropriate word from the topical vocabulary, making any necessary changes.
- •6. Enrich your vocabulary:
- • 1. Read the text and find words in the text which mean the following:
- •2. Match the two parts of the collocations used in the text above:
- •3. Translate into Ukrainian:
- •5. Answer these questions about the language in the text .
- •6. Translate the following into Ukrainian:
- •9. Fill the gaps using active vocabulary.
- •The British Press
- • 2. Reading
- •The british press
- •3. Comprehensive questions:
- •4. Language focus
- •5. Translate the following words and word-combinations into English:
- •6. Fill in the blanks with an appropriate word from the topical vocabulary, making any necessary changes.
- •8. Choose the quotation you like best of all. Comment on it.
- •10. Choose the right answer.
- •12 . Read the newspaper contents list. Which pages would you look at if you wanted to read about the following:
- •16. Fill in the missing articles if necessary. Retell the text:
- •17. Fill in the missed prepositions if necessary. Retell the text. The Characteristics … the National Press: Sex and Scandal.
- •19. Choose the right answer.
- •Identify each one with one of the following words or phrases.
- •Newspaper headline language
- •Violent words
- •4. Match the headline to its story and explain the play on words in each case.
- •5. Language Focus
- •6. On the left there is a list of headlines. On the right there is a list of news topics. Match the headlines with the appropriate topic as in the example.
- •13. Express each of the following headlines as it would appear in an ordinary news announcement.
- •2. Language focus
- •Бі-Бі-Сі
- •4. Language focus
- •Vox-pop
- •6. Write the correct form of the verb in brackets:
- •Незалежне телебачення
- •Незалежне радіо
- •8. Fill in the gaps in the sentences below with the most appropriate word: comics buttons pick up/receive broadcast/programme camcorder remote control.
- •9. Match each word in the left-hand column with the best meaning in the right-hand column. Place the letter of the best definition in the space provided. Learn the definitions.
- •1. Read the information to get a general idea of pros and cons of the Internet use.
- •2. Language focus
- •6. Some of these pairs of opposites exist in the language of Internet/computer communications, others do not. Tick the box for 'exists' or 'doesn't exist'.
- •8. Use the correct words to fill the gaps in these sentences. You are given a paraphrase of the meaning in brackets.
- •9. Look at these expressions taken from magazine articles and advertisements for computers and Internet services. In your own words, say what the words in bold mean.
- •10. Do the quiz and discuss your answers with a partner.
- •2. Language focus
- •3. Without looking at ex. 1 test your memory for words that mean ...
- •5. Sort this group of eight vocabulary items into two sets of four, one connected with books, the other with magazines. Use a dictionary if necessary.
- •6. Fill the gaps in these sentences with appropriate words .
- •7. From the context guess the most likely meaning of the expressions in bold.
- •Mass Media in Ukraine reading
- •1. Read the text, translate it into Ukrainian. Be ready to discuss it.
- •2. Comprehensive questions:
- •Idioms you can use when…
Newspaper headline language
1. Read and study the features of headline languages for further exercises and discussions.
Here are some typical examples of headlines from tabloid newspapers with comments on their use of language.[popular papers with smaller pages than more serious papers]
EXPERT REVEALS NEW MOBILE DANGERS
Articles, prepositions and auxiliary verbs are often omitted from headlines.
This use of the present simple instead of the past tense makes the story sound more immediate.
The use of language is often ambiguous. It is not entirely clear, for example, what mobile refers to here. It is actually about the dangers of mobile phone use but it could have referred to dangers that can move in some way. Readers have to look at the story in order to find out.
Words with dramatic associations such as danger are often used.
TV STAR TRAGIC TARGET FOR MYSTERY GUNMAN
This story is about how a well-known television actor was shot by an unknown killer.
Tabloid newspapers like to use references to royalty or popular figures like film or pop stars or sports personalities in order to attract readers' attention.
Alliteration such as TV Star Tragic Target is often used to attract the eye in headlines and to make them sound more memorable.
Newspapers sometimes use 'shorthand' words such as 'gunman' in order to express an idea or image as briefly and as vividly as possible.
Violent words
Violent and militaristic words are often used in newspaper headlines, especially in tabloid newspapers, in order to make stories seem more dramatic.
EU acts to crush terror of the thugs Palace besieged by journalists
Crackdown on soccer louts Typhoon rips through town
Playing with words
Many newspaper headlines in English attract readers' attention by playing on words in an entertaining way. For example, a story about the theft of traffic signs erected to help tourists coming to see a solar eclipse in the area was headlined Dark deeds. In this collocation dark usually carries the meaning of wicked, but the headline is cleverly playing with the word dark because at the time of an eclipse the sky goes dark.
Another example is the use of the headline Ruffled feathers to describe an incident where a wife was angry with her husband, a wildlife expert, for allowing a Russian steppe eagle to sleep in their bedroom. We use the idiom to smooth someone's ruffled feathers, meaning to pacify someone after an argument. It is apt to use it here as the story is about a bird (although, of course, it was the woman's feathers which were ruffled).
2. Read these headlines. What do you think the stories might be
about?
1 MOSCOW BLAST TERROR 2 PM TO REVEAL SOCCER LOUT PLANS 3 TOP MP IN LONE BATTLE |
4 CRACKDOWN ON PORN 5 THUGS BESIEGE TEEN STAR 6 COPS TARGET LOUTS |
3. These headlines were written in a pretend tabloid newspaper about Ancient Greece. Match them with the subjects of their stories (a) to (e) below and comment on the features of headline language they contain.
NUDE SCIENTIST IN BATHTUB SENSATION
KING PHIL'S MACEDONIAN MASH-UP
MARATHON MAN IN DROP-DEAD DASH
QUADRUPLE ROYAL MURDER SENSATION
IT'S CURTAINS FOR CORINTH
Mysterious death of four members of the royal family.
Philip of Macedonia wins battle against city states of Athens and Thebes.
Archimedes' discovery of the laws governing the displacement of water.
Burning of city of Corinth to ground by the Romans.
Long-distance runner brings news of battle victory to Athens and then dies.