- •Unit 1. Making contacts reading
- •I. Before reading the text learn the following the words.
- •Telephoning across cultures
- •II. Answer the following questions.
- •Discussion
- •I. Meeting people
- •I. Here are the words and phrases which are commonly used when we meet
- •Greetings
- •Farewells
- •Thanks and possible answers
- •First words
- •Ending the small talk
- •II. Phoning your contacts
- •II. Now make the telephone call yourself, using the words above. Try not to use the notes.
- •III. It is not always possible to follow your original plans. You, or your contact, may want to change an appointment. Study the expressions below.
- •Role-play the following telephone situation.
- •III. The telephone
- •I. This datafile gives you many of the terms and phrases commonly used in making telephone calls.
- •II. After studying the text and the datafile above, decide if the information below is true or false.
- •III. Insert the missing word.
- •IV. Choose the best answer for the phrase:
- •IV. Using the words and expressions you have studied try to explain the system of telephone dialing in our country. Unit 2. Business travel reading
- •I. Before reading the text find the meaning of the words below in the dictionary. Learn them by heart
- •Travellers’ tales
- •II. Answer the following questions.
- •III. You have just had one of the terrible experience described in the text. Tell your partner about it. Use your imagination to add more detail. Discussion
- •I. Calling the travel agency.
- •Role-play the following situation.
- •II. On the plane.
- •III. At the airport.
- •I. Learn the words you may need for your flight.
- •IV. Use have to and some of the terms from exercise I to complete the following sentences.
- •V. Here are the phrases and questions which you may be asked when you have to pass through the Customs.
- •VII. Now, it’s your turn to go through the Customs. Make the dialogue. Unit 3. Meetings. Negotiations. Deals. Reading
- •I. Before reading the text find the meaning of the words below in the dictionary. Learn them by heart.
- •II. Answer the following questions.
- •IV. Read and translate the dialogue “Structure and functions of a bank”
- •Discussion meetings. Negotiations. Deals
- •Arranging a meeting
- •Getting a meeting under way
- •III. Negotiations
- •I. Dr. Smith is holding a two-day seminar on negotiating techniques. At the end of the first morning he gives the group his ten rules for negotiating. Here they are.
- •II. Read Dr. Smith’s rules and then look at the remarks in list a. These remarks are not good for negotiating. Instead, use phrase from list b.
- •V. Complete the questionnaire to find out if you are a good negotiator?
- •IV. Deals
- •I. The words below show some of the most common uses of the word deal.
- •II. Complete these sentences using each of the phrases above in the appropriate form.
- •Unit 4. Company structure reading
- •I. Before reading the text find the meaning of the words below in the dictionary. Learn them by heart.
- •Company structure
- •II. Answer the following questions.
- •Discussion the inner structure of a company
- •VII. Match the following definitions to the groups of three words that you
- •Identified above.
- •VIII. Match each of the words that you circled in exercise VI with the following definitions.
- •Unit 5. Marketing giving a presentation reading
- •Marketing
- •II. Answer the following questions.
- •III. Sort out the most important information from the text and retell it. Discussion giving a presentation
- •III. Read Mr. Lopez presentation.
- •IV. Below are some notes made by one of the colleagues of Mr. Lopez , some of them should be corrected. Write true or false against each statement.
- •V. Before reading the text, discuss these questions. Then read the text.
- •Zumo – creating a global brand.
- •Unit 6. Advertising reading
- •Advertising
- •II: Sort out the most important information from the text and retell it.
- •Read the text about controversial advertising. Do you think the vw campaign was successful? sacrilege
- •Read the text in more detail and choose the best answer.
- •V. Find words or expressions in the text which correspond to the following definitions.
- •Discussion
- •Focus Advertising
- •Writing
- •Unit 7. Money reading
- •The dollar
- •The pound
- •II. Answer the following questions:
- •Discussion
- •You and your money
- •I. Do the quiz individually. Then compare answers with a partner.
- •II. Translate the following phrases:
- •III. In your opinion, which of the following give the best return on your money? Which are very risky? Which are less risky?
- •I. Work in three groups. Each group reads a different text: either The South Sea Bubble or Tulipomania or The Wall Street Crash. Make notes on the key points. The south sea bubble
- •Tulipomania
- •The wall street crash
- •II. Form new groups of three people, each of whom has read a different text. Exchange information and complete the chart below.
- •III. Discuss these questions.
- •IV. Work in groups. Find words or phrases in the texts which are similar in meaning to the definitions below. The first group to finish is the winner.
- •Angel investment
- •Writing
- •Unit 8. Employment reading
- •How to select the best candidates - and avoid the worst
- •II. Answer the following questions.
- •III. In another part of the article (not included here), the writer suggests that selectors should look for three qualities:
- •Discussion
- •Job interview. Dialogue
- •I. Read and translate the dialogue:
- •II. In pairs, make conversations using the prompts below.
- •Read the two case studies on the opposite page and answer these questions.
- •II. Discuss these questions.
- •IV. Now complete these sentences with word partnerships from the list.
- •Read the text. All the people answer the same six questions. What do you think the questions were?
- •Writing
- •Unit 9. Cultures in business reading
- •The impact of culture on business
- •I. Which do you think of the three statements (a, b, or c) given below the extract offers the most accurate summary.
- •II. Read the text again. Identify the following:
- •Ian Hamilton Fazey examines a ten-point guide to doing export business in Japan.
- •Discussion
- •Visitors from china
- •Writing
- •Unit 10. Business correspondence reading
- •I. Before reading the text learn the following words.
- •Letters (formal, informal, transactional)
- •Discussion
- •Read the extracts and discuss the questions:
- •VI. Read the following questions and identify the type and style of each letter. Then write any two of them. Write your answer in the appropriate style, using 120-180 words. Do not include addresses.
- •Writing
- •II. Read the instructions below and write a reply including all the information given.
- •Additional information the layout of letters
- •Additional reading the scope of economics
- •How to study economics?
- •Employment
- •Minimum wage
- •Types of inflation
- •Competition
- •Money illusion
- •Money supply
- •Fiscal policy
- •Foreign direct investment
- •Free trade
- •Globalisation
- •Taxation
- •An advertisement for the new ford puma
- •Eye contact
- •Letters and documents
- •Contents
VI. Read the following questions and identify the type and style of each letter. Then write any two of them. Write your answer in the appropriate style, using 120-180 words. Do not include addresses.
1. You have just returned from an exotic safari in Africa. Write a letter to your friend telling him/her about it.
2. You have recently received a letter from, your cousin. Write a reply accepting his invitation to go skiing for the weekend.
How about going to Loon Mountain this weekend? I hear the skiing there is fantastic! Let me know soon if you can come...
3. This is part of a letter you have received from a friend who lives in Germany. Write a reply giving him the appropriate information.
I’ll be visiting your city next month from the 5th to the 12th. Can you find, out which 'universities offer courses in Business Administration? When I arrive I would like to visit them and start the application process.
4. You have seen an advertisement in The Sunday Times on May 10th. Write a letter applying for the position of Junior Reporter.
5. Your teenage son is having discipline problems at school. Write a letter to the school counsellor asking for her advice on the matter.
Roadworks have been in progress for several weeks outside your house, causing frequent traffic jams and excessive noise. Write a letter complaining about the situation to the local authority.
Writing
I. Read the advertisement and the notes. Then, write a letter to the Grange Health Spa to complain about the inadequacy of the services offered while you were a guest there. Include all the information given.
THE GRANQE HEALTH SPA
Set in the scenic countryside of the Lake District, The Grange offers a full range of health and diet programmes (but: all guests ate the same food), each one specially formulated to suit the needs of each guest. The use of all modern facilities including swimming pool, sauna, Jacuzzi, and gymnasium are available 24 hours a day.
₤ for a 2-day stay in a luxury suite (but: tiny room, no view), call 9527406 Price is all-inclusive (but: had to pay for some things)
II. Read the instructions below and write a reply including all the information given.
Your friend is thinking of taking a summer course to learn how to sail. He wants your opinion, as you took the course last summer. Write to him using the information in the advert and the notes you made. Write a letter of between 120 and 180 words in an appropriate style. Do not write addresses.
SUMMER SAILING PROGRAMME
Learn how to guide a sailboat
Two month (June and July best months) course (3 mornings a week 4-hour sessions) – low fee (₤120)
All equipment (small sailboats, life jackets) provided
Small (only 5 students per class) classes
Instruction (qualified, experienced instructors) in the classroom and sea
Contact Mr Lewis at:66
Tinmouth St., Southampton