Language Practice

I. Mind the following words and phrase.

Exhibit, exhibition, exposition, exhibitor, exposure, display, attendance, showcase, show, dedicate, agent, examine, hold, merchant, wares, sponsor, entertainment.

1. Fairs became events devoted to commercial exhibits and entertainment. 2. The exhibits may be agricultural, commercial, industrial. 3. Some fairs are called expositions or exhibitions. 4. Some small fairs last just a few days and involve exhibitors and attendees from a local area. 5. Trade fairs are intended to provide commercial exposure for the products of the exhibitors. 6. World’s fairs have become a showcase for new inventions.7. A newly invented telephone was displayed in 1876. 8. Where and when was the first fair held. 9. Merchants from distant countries would come together, bringing native wares to trade with one another. 10. During the early Christian era, the church took an active part in sponsoring fairs. 11. Some of the fairs limit attendance only to people within the field covered by the fair.

II. Complete the blanks.

1. Activities at … vary widely. 2. Some trade fairs are important business events where products are … to consumer … . 3. Many cities have dedicated … where they hold fairs. 4. In the Middle Ages many fairs developed as … … . 4. Fairs were usually … to a special Christian religious occasion. 6. Some fairs were …, others charged tolls. 7. A trade fair is an … organized for companies to show their latest products. In medieval Europe craft producers visited towns for tradie fairs, to sell and … products. 9. Trade fairs often involve a considerable marketing … . 10. An increasing number of trade fairs are happening online, and these events are called … … .

III. In these sentences certain nouns are printed in bold. Give derivatives of them and fill in the blanks.

1. Most fairs also offer entertainment and cultural activities and promote tourism. Consequently, they give a way to the … of new places. 2. Every country publish a lot of new books every year. And … have opportunities to sell books rights in other markets to other … . 3. Fairs are held in a variety of public places. These … places may be streets and town squares, or even in large private garden. 4. World’s fair is an international exposition that features exhibits dealing with commerce, industry and science. … include national and private companies. 5. A number of famous structures have been constructed for world’s fairs. Costs for trade fairs include space rental, design and … of trade show displays, telecommunications, networking, travel, accommodations and promotional literature. 6. Trade fairs are very popular. And their … increases from year to year. An … number of trade fairs are happening online.

IV. Say whether these statements are true or false, and if they are false say why.

1. Activities at fairs are very limited. 2. Fairs are known by only one name around the world. 3. The fair is an ancient tradition. 4. Fairs are never held in conjunction with a significant event. 5. In the Middle Ages many fairs developed as temporary markets. 6. All fairs are free. 7. All types of fairs can be all people (public). 8. In the U.S. there are currently over 2500 trade shows held every year. 9. Modern trade fairs follow established only a few years ago. 10. From the late eighteenth century, Industrial Exhibitions in Africa became more common reflecting the technological dynamism of the industrial revolution. 11. Trade fairs never involve a considerable marketing investment by companies companies. 12. Costs include space rental, design and construction of trade show displays. 13. Cities do not promote trade shows as a means of economic development. 14. Trade fairs are never happening online.