Добавил:
Upload Опубликованный материал нарушает ваши авторские права? Сообщите нам.
Вуз: Предмет: Файл:

УП

.docx
Скачиваний:
32
Добавлен:
07.02.2015
Размер:
279.17 Кб
Скачать

       

 Silver Imports, Ltd. 609 San Anselmo Avenue San Anselmo, California 94960

       

 March 4, 2009

       

 Ms. Bonnie Corum 1201 East Grand Avenue Chicago, Illinois 60611

       

 Dear Ms. Corum,

       

 Thank you for your inquiry about our silver broches. I am enclosing brochures on our jewelry products. We will be glad to see you at our annual silver exhibition.

       

 Sincerely yours,

       

 Louisa Collin Marketing Manager

Решение: В структуре делового письма различают следующие части: заголовок, содержащий название и адрес организации, отправляющей письмо, либо только адрес отправителя, являющегося частным лицом; иногда в этой части письма указываются номера телефонов;  дата написания письма;  название/имя и адрес получателя письма (внутренний адрес);  вступительное обращениетекст письма (основная часть);  заключительная формула вежливости;  подпись.

 ЗАДАНИЕ N 25 сообщить об ошибке Тема: Бытовая сфера Выберите реплику, наиболее соответствующую ситуации общения. A.: «Excuse me for being late. The traffic was very heavy». B.: «_______________».

 That’s all right.

 

 Fine, how are you?

 

 See you later.

 

 Right you are.

 ЗАДАНИЕ N 26 сообщить об ошибке Тема: Профессионально-деловая сфера Выберите реплику, наиболее соответствующую ситуации общения. A: «Excuse me. Are you Tom MacDonald?» B: «_____________».

 Yes, that’s right.

 

 I am Tom.

 

 Don’t you see that?

 

 What?

 ЗАДАНИЕ N 27 сообщить об ошибке Тема: Социально-деловая сфера Выберите реплику, наиболее соответствующую ситуации общения. Clerk: «I’ll be with you in a minute. Yes, sir. What can I do for you?» Customer: «_______________».

 Could I hire a car?

 

 I want a car.

 

 A car.

 

 Do you have cars here?

  ЗАДАНИЕ N 28 сообщить об ошибке Тема: Учебно-социальная сфера Выберите реплику, наиболее соответствующую ситуации общения. Student: «I’m sorry may I come in?» Teacher: «_______________».

 Yes, take your seat.

 

 Yes, sit down.

 

 Do come in!

 

 Late as usual!

Решение: Для успешного выполнения данного задания необходимо иметь общие знания о правилах речевого этикета в ситуациях учебно-социальной сферы общения, следует анализировать и выбирать правильный вариант ответа из предложенных. Учебно-социальная сфера коммуникации включает ситуации, реализуемые в образовательной среде, например в средних и высших учебных заведениях, и предполагает преимущественно формально-деловой стиль общения, для которого характерно формальное обращение (без имени), клишированность языковых средств; при этом отношение, выражаемое собеседниками друг к другу, уважительно, но лишено излишних эмоций – нейтрально. Такое общение всегда направлено на достижение какой-то предметной договоренности. В приведенном диалоге, правильным ответом является:  Student: «I’m sorry, may I come in?» («Извините, можно войти?»). Teacher: «Yes, take your seat» («Да, садитесь»). Остальные реплики звучат либо недостаточно вежливо, либо излишне вежливо и доброжелательно.

 ЗАДАНИЕ N 29 сообщить об ошибке Тема: Изучающее чтение с элементами аннотирования Прочитайте текст и выполните задания. Privatization 1. Privatization is the process by which the production of goods or services is removed from the government sector of the economy. This has been done in a variety of ways, ranging from the public sale of shares in a previously state-owned enterprise to the use of private businesses to perform government work under contract.  2. The leader in this innovative strategy was the Thatcher government of Great Britain from 1979 to 1990. Previous governments had tried limited denationalization, which is the restoration of nationalized enterprises to their previous owners, but with limited success. Privatization involved totally new owners. In some cases the state enterprises that were «privatized» had never been in the private sector. 3. Governments all over the world were confronted in the seventies by the problems inherent in state ownership. Because state-owned companies have no profit motive, they lack the incentive that private companies have to produce goods that consumers want and to do so at low cost. An additional problem is that even if they want to satisfy consumer demands, they have no way of knowing what consumers want, because consumers indicate their preferences most clearly by their purchases. Завершите утверждение согласно содержанию текстаThe public sale of shares as well as the performance of government work under contract with the use of private businesses are …

 ways of privatization

 

 ways of limited privatization

 

 ways of getting profit

 

 ways of selling goods

 ЗАДАНИЕ N 30 сообщить об ошибке Тема: Изучающее чтение с элементами анализа информации Прочитайте текст и выполните задания. Privatization 1. Privatization is the process by which the production of goods or services is removed from the government sector of the economy. This has been done in a variety of ways, ranging from the public sale of shares in a previously state-owned enterprise to the use of private businesses to perform government work under contract.  2. The leader in this innovative strategy was the Thatcher government of Great Britain from 1979 to 1990. Previous governments had tried limited denationalization, which is the restoration of nationalized enterprises to their previous owners, but with limited success. Privatization involved totally new owners. In some cases the state enterprises that were «privatized» had never been in the private sector. 3. Governments all over the world were confronted in the seventies by the problems inherent in state ownership. Because state-owned companies have no profit motive, they lack the incentive that private companies have to produce goods that consumers want and to do so at low cost. An additional problem is that even if they want to satisfy consumer demands, they have no way of knowing what consumers want, because consumers indicate their preferences most clearly by their purchases. Ответьте на вопрос. What problems do state-owned companies face?

 State-owned companies unlike private ones do not know consumer demands.

 

 State-owned companies unlike private ones know consumer demands.

 

 State-owned companies unlike private ones produce goods at low cost.

 

 State-owned companies unlike private ones have a strong profit motive.

  ЗАДАНИЕ N 31 сообщить об ошибке Тема: Изучающее чтение с выделением главных компонентов содержания текста Прочитайте текст и выполните задания. Privatization 1. Privatization is the process by which the production of goods or services is removed from the government sector of the economy. This has been done in a variety of ways, ranging from the public sale of shares in a previously state-owned enterprise to the use of private businesses to perform government work under contract.  2. The leader in this innovative strategy was the Thatcher government of Great Britain from 1979 to 1990. Previous governments had tried limited denationalization, which is the restoration of nationalized enterprises to their previous owners, but with limited success. Privatization involved totally new owners. In some cases the state enterprises that were «privatized» had never been in the private sector. 3. Governments all over the world were confronted in the seventies by the problems inherent in state ownership. Because state-owned companies have no profit motive, they lack the incentive that private companies have to produce goods that consumers want and to do so at low cost. An additional problem is that even if they want to satisfy consumer demands, they have no way of knowing what consumers want, because consumers indicate their preferences most clearly by their purchases. Определите основную идею текста.

 Privatization occurred as an attempt to overcome great problems inherit in state-owned companies.

 

 The Thatcher government of Great Britain was the leader in privatization.

 

 State-owned companies have great problems with selling goods to the consumers.

 

 Privatization is a transfer of enterprises and services from state control to private ownership.

Решение: Для того чтобы правильно выполнить задание, следует знать алгоритм обработки текстовой информации и, прочитав текст, выделить главные компоненты содержания текста, то есть определить основную идею текстовой информации.  В тексте речь идет о том, что приватизация, то есть передача государственной собственности в частное владение, происходила в 70-90 годы («Privatization is the process by which the production of goods or services is removed from the government sector of the economy. This has been done in a variety of ways… The leader in this innovative strategy was the Thatcher government of Great Britain from 1979 to 1990» – фрагмент 1). Причиной приватизации послужили проблемы, с которыми сталкивались государственные предприятия («Governments all over the world were confronted in the seventies by the problems inherent in state ownership» – фрагмент 3).  Таким образом, правильный вариант ответа – «Privatization occurred as an attempt to overcome great problems inherit in state-owned companies» («Приватизация была попыткой преодолеть серьезные проблемы, присущие государственным компаниям»).

  ЗАДАНИЕ N 32 сообщить об ошибке Тема: Поисковое чтение с целью определения наличия в тексте запрашиваемой информации Прочитайте текст и выполните задания. Privatization 1. Privatization is the process by which the production of goods or services is removed from the government sector of the economy. This has been done in a variety of ways, ranging from the public sale of shares in a previously state-owned enterprise to the use of private businesses to perform government work under contract.  2. The leader in this innovative strategy was the Thatcher government of Great Britain from 1979 to 1990. Previous governments had tried limited denationalization, which is the restoration of nationalized enterprises to their previous owners, but with limited success. Privatization involved totally new owners. In some cases the state enterprises that were «privatized» had never been in the private sector. 3. Governments all over the world were confronted in the seventies by the problems inherent in state ownership. Because state-owned companies have no profit motive, they lack the incentive that private companies have to produce goods that consumers want and to do so at low cost. An additional problem is that even if they want to satisfy consumer demands, they have no way of knowing what consumers want, because consumers indicate their preferences most clearly by their purchases. Определите, какое утверждение соответствует содержанию текста.

 The Thatcher government was the first to suggest a new strategy of privatization.

 

 All state enterprises that were privatized had been in the private sector before.

 

 State-owned companies could satisfy consumer demands.

 

 Private companies have no stimulus to produce goods.

Решение: Для того чтобы правильно выполнить задание, следует знать алгоритм обработки текстовой информации и, прочитав текст, определить наличие в тексте информации, соответствующей его содержанию. Утверждение «The Thatcher government was the first to suggest a new strategy of privatization») («Правительство Тэтчер первым предложило новую стратегию приватизации») соответствует содержанию текста: «The leader in this innovative strategy was the Thatcher government of Great Britain…» («Во главе этой инновационной стратегии находилось правительство Тэтчер…») (фрагмент 2).